Peter Kruissen succeeds Rudo Vissers as CEO of paraDIGMA group

From January 1, 2024, Rudo Vissers, founder and current CEO of paraDIGMA group, will hand over the baton to Peter Kruissen. In this role, Peter will be responsible for the further growth and professionalization of the organization. This means that Rudo Vissers will step aside. Rudo will remain associated with the organization as Non Executive Strategic Officer, in which he will focus more on strategic support and advising the management team of paraDIGMA group.

Focus on growth and professionalization

Peter Kruissen has been CFO of paraDIGMA group since 2021 and has played an important role in the development of the organization. A qualified chartered accountant and chartered controller, he began his professional career at EY as an accountant. Kruissen then held senior financial roles at vandervalk+degroot and Polyplastic BV. Here, as within paraDIGMA group, he always made a substantial contribution to growth, professionalization and digitalization, especially outside his finance function. This knowledge and experience fits perfectly with the phase in which paraDIGMA group currently finds itself and the growth ambitions the organization has set.

Different view of absenteeism

In 2003 Rudo Vissers started the then Argo Advies, which has since grown into paraDIGMA group, with the mission to convince working people in the Netherlands to look differently at absenteeism. In the first place not by starting from a medical problem, but by looking at the role of behavior, leadership and organizational culture in this. Since then, the company has grown into an organization with more than 1,000 employees and with broad services in all areas of sustainable employability in the Netherlands and recently also in Flanders.

Peter Kruissen on his appointment: "I am proud to take over Rudo's role as CEO as of January 1. In the past two years I have gotten to know paraDIGMA group well as CFO. We have grown tremendously and made a lot of impact together with all colleagues. I look forward to also increasing our social impact in the coming years, to continue to grow and develop as an organization. Together we will focus on preventive services suitable for all generations. Of course, we do this based on our powerful vision that really looks at absenteeism differently. Our goal is to make all of the Netherlands sustainably employable. It goes without saying that I am pleased that Rudo will remain connected to paraDIGMA group from a different role."

Rudo Vissers: "The paraDIGMA group is doing well, so now is the right time for someone else to take on the role of CEO. In Peter we have found a fantastic successor. He is very familiar with the organization and lives through the paraDIGMA vision like no other. Moreover, he has a modern view of our organization, passion for the industry and affinity with and attention to important changes in the field of data and digitalization. I am convinced that paraDIGMA group under Peter's leadership is a guarantee for success."

Barend Rutten, partner at Mentha, shareholder of paraDIGMA group since four years: "We are delighted that Peter is willing to succeed Rudo as CEO. Peter has made a great contribution to the development of the organization in recent years. We are confident that from his new role he will give direction to the further expansion and strengthening of paraDIGMA group. Thanks to Rudo's vision and entrepreneurship, paraDIGMA group has grown over the past two decades into a large and leading player in the field of labor and health. We are very grateful for his tireless efforts and look forward to his continued involvement in the role of Non Executive Strategic Officer."


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